One of the main reasons for email marketing is to gradually increase a contact list of prospecting or previous clients. This list is a digital asset that will benefit any type of business by keeping your clients reachable at all times for remarketing. The value of each customer also increases since these people already trust your business, and this makes reselling and up-selling more easy to do. This also keeps your business to client relationship healthy and keeps your audience updated for any promotional offers they may be interested in.
Low Cost Business Advertising
Since your business has a list of leads and clients, marketing to these people don’t require spending on ads. Most businesses that have email lists of tens of thousands of people spend little to no money on sending promotional emails, this depends on your email service provider. The ROI (return on investment) is also extremely high since the list converts very well with almost no cost to advertise your offer.
Recurrent Business & Remarketing
Every business needs recurrent clients coming back for more products or services, this email list is the perfect way to bring back previous customers and prospects. Every lead you obtain is “warm” or “hot” market, warm if they already showed interest in your business by giving you their information and hot if they have already purchased a product or service from you. They already know the quality of your service or product and makes them way easier to remarket any other service or offer to them.
One-Click Audience Reach
To send an email to all the people on your list requires only two things, to have an existing promotional email and click send, that is it. This gives you the power to reach everyone on your list and bring more revenue to your business, it is a repeatable process that builds long-term stability and growth to any business. The bigger your email list is, the better your results will be, so don’t miss out on this opportunity to grow your business.
One Of The Most Valuable Digital Assets
Fully Charges Businesses
Healthy Recurrent Conversions
Locks Client Relationships
How Would Email Marketing Grow My Business?
Email lists build up over time and result in better conversions as business-to-client relationships get more established. As more and visitors opt-in on your sales funnels, your business is gradually building a valuable asset of loyal customers and potential leads. Each email list is different depending on your area of service and business type, this is because some offers apply only to certain businesses, and with email marketing, we can test different offers at a time to see which offers do better with little or no cost.
The more frequently you send emails, the more engaged your audience will be, increasing your relationship with your audience. As long as you don’t excessively send emails, your clients will stay on your list for as long as your business exists. Keep in mind that these people can opt-out of your email list, so it is important to balance the frequency and the value of your emails.
This email list is also the perfect way to remarket to, providing higher value and recurrent business. The goal is to obtain as big of a list as possible and figure out which promotional emails result in higher conversions and revenue. This also utilizes every bit of traffic received from your website due to SEO or Social Media Marketing, without letting any lead go to waste. The funnel is what captures these leads of potential clients so maintaining it and analyzing its data to see how it’s performing is also key.
Our headlines and subject lines make the person feel an urgency to open the email and increase the chances of the lead to be interested in what is offered in the email. The body of the email then builds more curiosity to have the lead then be redirected to your sales page or offer.
Remarketing Based On Engagement
Our email remarketing techniques include sending different types of offers for client that already purchased and for the prospects that are on the verge of buying. By offering different discounts or levels of service to each audience separately increases the chance of conversion due to prospects taking small commitments first, and clients taking bigger commitments like up-sells.
We track the analytic data to see how many people clicked to open the email and how many clicked on the offer in the email to get a better picture of which offers your email list prefers. This helps increase conversions by knowing what your clients and prospects prefer from your business and send more similar offers in the future.
Optimal Email Delivery
We ensure that our emails are delivered securely to the lead lists by writing headlines and subject lines that are less likely be filtered into spam. This requires knowing which negative words and punctuation to avoid using frequently and reduce the chances of the emails not being delivered.
Setup Scheduled Emails
We schedule each email accordingly to avoid excessive amounts of emails being sent that will make the leads opt-out of the client list. Most people don’t like to be frequently sold to and then result in negatively impacting your email list. By setting up emails with different offers and wider time frames these people will engage more positively with your remarketing.
Optimized Email Opt-Ins
To obtain a healthy, growing email list you must have a high-converting funnel in place. We prioritize on receiving the visitor’s information for future remarketing and converting if they choose not to purchase at this time.